Primary:
Demographics
- Age 18-65
- Gender 60% male / 30% female / 10% transgender
- Income $45K-$200K
- Marital Status 75% married / 25% single
- Occupation/Industry 30% actors / 20% teachers / 15% current / Elearning content creators / 35 % other fields
- Educational Level Majority of clients have college degrees or will be pursuing a college-level degree
Location
- Greater Seattle metropolitan area (and up to 50 miles away) for in-person workshops and coaching
- Bellingham-area for Western Washington students who drive down for weekend classes
- Washington State for online Zoom coaching
- Nationwide for online eLearning content courses
Interests/Activities
- Video game enthusiasts
- Authors who want to voice their own audiobooks
- Actors who want to work from home
- eLearning content creators
- Teachers with vocal fatigue
- Business leaders wanting to improve their job performance
Secondary:
Demographics
- Age 11-18 years
- Gender 60% male / 30% female / 10% transgender
- Autism 20% of youth are on the autism spectrum
- Income of parents $150K +
- Marital Status 75% married / 25% single
- Schools 60% private school / 10% home school / 30% public schools
Location
- Greater Seattle metropolitan area (and up to 50 miles away) for in-person workshops and coaching
- Bellevue, Kirkland, Issaquah – majority of students
Interests/Activities
- Video game enthusiasts
- Children who write their own books
- Actors who want to work from home
- Summer camp opportunity that is different from all the others
- Recording studio enthusiasts
- Podcasting community
- Animation fans